Global Data Synchronization

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Whenever I have any questions for InterTrade, my concerns are not only immediately addressed, they are done so in a kind and friendly way. The interactions I have had with the InterTrade team are pleasant and seamless, they consistently go above and beyond to help me and it doesn't go unnoticed.

Gigi Burris
Gigi Burris Millinery

It is indeed a pleasure to work with InterTrade; Customer Service is amazing and the people are very professional and kind, taking all the necessary time to ensure that all questions are answered.

Gilles Perez
Mademoiselle Charlotte Inc.

InterTrade has consistently exceeded our expectations in every aspect of their service... They have become a key partner in Simplot’s logistics optimization strategy. InterTrade ranks #1 amongst our 80 IT service providers.

Roger Parks
CIO of J.R. Simplot

WOW! The ecCatalogue web interface is so much cleaner, easier to use, and pleasing to the eyes. Partner access management is also a breeze - with a click or two I'm able to grant a partner full or partial access to our catalog. I now prefer using ecCatalogue over the competitor's site because of its simplicity.

Valentino Baltazar
EDI Administrator, Seattle Pacific Industries Inc.

InterTrade has responded to our needs in an efficient and professional way. We have grown our EDI footprint since choosing InterTrade as our EDI provider, and have received invaluable advice in our continuing onboarding efforts. Both my project managers and Support team are easy to work with and solve any issues in a very timely manner. I would absolutely recommend InterTrade as they make the EDI process easy from the word ‘go’.

Kristen Kellogg

InterTrade is a true business partner. They have been facilitating EDI communications between Ultima Foods and our trading partners for several years now. Offering a complete EDI solution, they have been able to listen to our needs and always provide a high level of responsiveness, quality and speed of execution.

Francois Tanguay
Ultima Foods

I was expecting your ecView portal to be difficult but was pleasantly surprised. Simple, quick, easy to learn and use.

Steve Thorn
Commercial Timesharing, Inc.

Following our organizational changes, InterTrade showed collaboration and flexibility and immediately presented us with a perfect solution for our new business model.

Marie-Josée Lachance
IT Manager, Groupe Marcelle

Looking for a Private Data Synchronization Solution through an Electronic Product Catalog?

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Share Product Information with Retailers on the Global Data Synchronization Network (GDSN) Using InterTrade's ecGDS Solution.

ecGDS is an efficient and affordable solution to synchronize data with retailers using Global Data Synchronization. ecGDS can help small, medium and large suppliers take advantage of this product attribute sharing technology and become preferred vendors to large retailers.

ecGDS enables the sharing of accurate and up-to-date data and information among trading partners. The Global Data Synchronization Network (GDSN) that ecGDS is connected to assures that data exchanged between trading partners is compliant with universally supported standards.

GDSN is an automated, standards-based, global distributed system of independent interoperable data pools certified by and connected to the GS1 Global Registry. It enables suppliers to efficiently automate the distribution of accurate, secure, and real-time Item Data to any buyer who subscribes to it.

How does it work?

  • Load Data – The seller loads item data into a Source Data Pool.
  • Register Data – The Source Data Pool registers key identification fields with the GS1 Global Registry
  • Subscription Request – A buyer sends out a subscription request to the seller, through their Recipient Data Pool, in order to initiate synchronization of item data.
  • Publish Data – The seller authorizes the data to be sent to the buyer, the Source Data Pool communicates the data to the buyer, through the Recipient Data Pool.
  • Recipient Confirmation – The buyer sends back a confirmation to the seller. Once this link has been established, any time changes are made to the data by the seller, the updated information is automatically sent on to the buyer until such time the seller ends the relationship.

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The GDSN Process


Manual methods are error prone, resource intensive, repetitive and often result in inaccurate data that cause inefficiencies and additional costs on both sides of the supply chain. Data Synchronization is the process of collaborating with trading partners by sharing master item data.

By automating the dissemination of product data, Supply Side organizations (suppliers) are able to automatically send it to all demand partners. For Demand Side organizations (retailers/buyers), synchronization means that data is received from the myriad of suppliers, all in the same format, using the same methodology.

Benefits to suppliers:

  • Better category & promotion management
  • Quicker and easier new items introduction
  • Optimized short-term planning
  • Easier administrative data handling
  • Smoother logistics and better fill rates
  • Fewer return shipments, invoice disputes, and write-offs
  • Better bottom line and increased sales
  • Improved Vendor “Scorecard” with select retailers

Benefits to buyers:

  • Better category & promotion management
  • Ability to expand supplier base with less reliance on local agents
  • Accurate data is sourced directly from the suppliers
  • Faster price changes and updates
  • Improved visibility for stock-level planning
  • Better on-shelf availability, fewer stock-outs, accurate stock planning
  • Shorter lead time on new items introduction and promotions
  • Smoother logistics, more accurate weights & measures, error-free shipment receiving, and fewer return shipments
  • Easier administrative data handling and less time spent maintaining catalogs
  • Better bottom line and increased sales

Discuss your Data Synchronization and EDI needs with our experts for personalized & professional service and find a solution that is right for you.

1-800-873-7803 option 4

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